LinkedIn: The inside story of what it took to keep a Texas grocery chain running in the chaos of Hurricane Harvey. “In Texas, a grocery chain is now inspiring memes. One goes like this: “State and federal resources are struggling to get into impacted areas. H.E.B. — outta the way, we’re coming.” Another adds: “I’ll see your FEMA and Red Cross and raise you my Texas grocery store chain.””

“One of my stores, we had 300 employees; 140 of them were displaced by the flooding. So how do you put your store back together quickly? We asked for volunteers in the rest of the company. We brought over 2,000 partners from Austin, San Antonio, the Rio Grande Valley. They hopped into cars and they just drove to Houston. They said, we’re here to help. It’s shitty work. For 18 hours a day, they’re going to help us restock and then they’ll go sleep on the couch at somebody’s house.”